Where competitors are careless, verified data is sufficient to take easier discovery.
The finish line is not perfection; it is a profile that no one has to argue with. Taken together, do not submit to a new directory until the existing ones agree. Listing audits repeatedly indicate the majority of profiles carry at least one contradiction. The usual culprit is orphaned listings, quietly inherited from an old listing no one remembers creating.
Anyone who has run a bulk audit knows clean-up work pays back fastest for dental practices. Keep the description factual; the categories carry the relevance work. Get the facts to agree, and review platforms will do the rest without being asked. Where the owner has changed twice, expect thin descriptions somewhere in the profile.